Rating Guide for Website Design

DIRECTIONS: Review the website of your choice (or an assigned site), and use the scale below to rank (1-4) each aspect of the site.

SITE URL: _______________________________________

CATEGORY
4
3
2
1
Background

Rank: ____

Background is exceptionally attractive, consistent across pages, adds to the theme or purpose of the site, and does not detract from readability.
Background is attractive, consistent across pages, adds to the theme or purpose of the site, and does not detract from readability.
Background is consistent across pages and does not detract from readability.
Background detracts from the readability of the site.
Color Choices

Rank: ____

Colors of background, fonts, unvisited and visited links form a pleasing palette, do not detract from the content, and are consistent across pages.
Colors of background, fonts, unvisited and visited links do not detract from the content, and are consistent across pages.
Colors of background, fonts, unvisited and visited links do not detract from the content.
Colors of background, fonts, unvisited and visited links make the content hard to read or otherwise distract the reader.
Fonts

Rank: ____

The fonts are consistent, easy to read and point size varies appropriately for headings and text. Use of font styles (italic, bold, underline) is used consistently and improves readability.
The fonts are consistent, easy to read and point size varies appropriately for headings and text.
The fonts are consistent and point size varies appropriately for headings and text.
A wide variety of fonts, styles and point sizes was used.
Graphics

Rank: ____

Graphics are related to the theme/purpose of the site, are thoughtfully cropped, are of high quality and enhance reader interest or understanding.
Graphics are related to the theme/purpose of the site, are of good quality and enhance reader interest or understanding.
Graphics are related to the theme/purpose of the site, and are of good quality.
Graphics seem randomly chosen, are of low quality, OR distract the reader.
Contact Information

Rank: ____

Every Web page contains a statement of authorship, school name, and date of publication/date last edited.
Almost all Web pages contain a statement of authorship, school name, and date of publication/date last edited.
Most (75-80%) Web pages contain a statement of authorship, school name, and date of publication/date last edited.
Several Web pages do not contain a statement of authorship, school name, and/or date of publication/date last edited.
Navigation

Rank: ____

Links for navigation are clearly labeled, consistently placed, allow the reader to easily move from a page to related pages (forward and back), and take the reader where s/he expects to go. A user does not become lost.
Links for navigation are clearly labeled, allow the reader to easily move from a page to related pages (forward and back), and internal links take the reader where s/he expects to go. A user rarely becomes lost.
Links for navigation take the reader where s/he expects to go, but some needed links seem to be missing. A user sometimes gets lost.
Some links do not take the reader to the sites described. A user typically feels lost.
Layout

Rank: ____

The Web site has an exceptionally attractive and usable layout. It is easy to locate all important elements. White space, graphic elements and/or alignment are used effectively to organize material.
The Web pages have an attractive and usable layout. It is easy to locate all important elements.
The Web pages have a usable layout, but may appear busy or boring. It is easy to locate most of the important elements.
The Web pages are cluttered looking or confusing. It is often difficult to locate important elements.
Interest

Rank: ____

TOTAL:
 

The author has made an exceptional attempt to make the content of this Web site interesting to the people for whom it is intended.
The author has tried to make the content of this Web site interesting to the people for whom it is intended.
The author has put lots of information in the Web site but there is little evidence that the person tried to present the information in an interesting way.
The author has provided only the minimum amount of information and has not transformed the information to make it more interesting to the audience (e.g., has only provided a list of links to the content of others).